Propaganda and safe-conduct passes and leaflets were produced under the jurisdiction of the Joint U. S. Public Affairs Office (JUSPAO). JUSPAO was formed in July 1965, following 11 years of increasingly uncoordinated and inefficient psychological operations that began in summer of 1954 during Vietnam's transition from French rule. JUSPAO was given authority for all propaganda activities in an effort to end disputes and lack of coordination between Americans and Vietnamese and between American military and civilian agencies.
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In mid-1967, with United States troop levels close to the half million mark, Westmoreland requested 80,000 additional troops for immediate needs and indicated that further requests were being contemplated. United States forces in Tay Ninh, Binh Dinh, Quang Ngai, and Dinh Tuong provinces had initiated major offensives in late 1966 and in early 1967, and more troops were needed to support these and other planned operations. As a result of these deployments, United States forces were scattered from the DMZ to the Mekong Delta by mid-1967. Opposition to the war, meanwhile, was mounting in the United States; and among the Vietnamese facing one another in the South, the rising cost of men and resources was beginning to take its toll on both sides. The level of PLAF volunteers declined to less than 50 percent in 1967 and desertions rose, resulting in an even greater increase in northern troop participation. Morale declined among communist sympathizers and Saigon government supporters alike. In elections held in South Vietnam in September 1967, former generals Nguyen Van Thieu and Nguyen Cao Ky were elected president and vice president, respectively. A number of popular candidates, including Buddhists and peace candidates, were barred from running, and newspapers were largely suppressed during the campaign. Even so, the military candidates received less than 35 percent of the vote, although the election took place only in areas under the Saigon government's control. When proof of widespread election fraud was produced by the defeated candidates, students and Buddhists demonstrated and demanded that the elections be annulled.
A look at the Vietnam War between 1954 and 1968, ..
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As the war progressed the black letter output went from 3,993 in 1965 to 6,000 in 1966 and 7,550 in 1967. The letters were mailed from , , Hong Kong, and , allegedly from North Vietnamese living outside the country. There were nine general themes for the letters: Weakness in Communist ideology; Revision in North Vietnam; Chinese imperialism; North Vietnamese mismanagement; Peace; Free Enterprise; Free society; Resistance movements and the Chieu Hoi program. The letters were coded according to type:
Friedman (Ret.) Flag of the Republic of Vietnam
The initial forces for deployment to Vietnam were drawn either from the ranks of the 7th PSYOP Group, based in Okinawa, or from stateside units, for the most part those stationed at Fort Bragg, North Carolina. According to official order of battle records, elements of the 7th PSYOP Group totaling 143 soldiers conducted psychological operations in between 20 October 1965 and 1 December 1967, and additional elements continued to perform missions in throughout the war.